Seconds The Moorcroft Legacy 4/5 Vase

On 22nd April 1913 our founder William Moorcroft incorporated W. Moorcroft Ltd. Aged only 41, William already had 16 years of ceramic design under his belt having worked at James Macintyre & Co in Burslem since 1897. He would run the company that carried his name for a further 32 years until passing the mantel to his oldest son, Walter Moorcroft, in 1945.

111 years later, having survived two World Wars, recessions and over 11 decades of major historical events, we commemorate our incorporation as designer Kerry Goodwin brings you The Moorcroft Legacy – a limited edition vase featuring our iconic factory. The original factory had three main bottle ovens built in 1913, 1916 and 1919 with a further two smaller kilns used solely for lustre and flambe firings. Due to the Clean Air Act of 1956, all five bottle kilns ceased being used and sadly four were demolished. Kerry’s design celebrates the sole survivor that can still be visited today at the Heritage Visitor Centre in Burslem – ensuring the Moorcroft legacy lives on.

What is a Moorcroft second?
All our art pottery is closely inspected before it leaves the Moorcroft factory and the selection process is as rigorous as any in the world. As a result, not all pieces emerge unblemished in their quality assessment. The fault or faults may be in the finish of a piece, whether it be a tiny tubeline miss, an incorrectly painted petal, or a small glaze run. Seconds are not ‘red-dotted’, all of them are far too good for that, and each seconds piece has a charm and individuality of its own. Any fault is not structural and the piece can still be used for the purpose it was made. 

The 'Was' price shown is the Best Quality RRP of this design and shape.

A Gift Box is not supplied with this product

Was: £570.00
Ex Tax: £166.25

• Designer: Kerry Goodwin
• Dimensions: H 13.00 x W 12.00 x D 12.00 cm
• Availability: In Stock