Butterfly Festival Days

Like the cheerful chirp of a canary in a coal mine, a kaleidoscope of butterflies is representative of the health of our natural world. The rewilding of many parts of the United Kingdom has allowed the declining populations of the dazzling Peacock butterfly to replenish, so that these, and other guardians of summer, can pollinate our world and open the gates into an exciting world of colour and design. Moorcroft’s Butterfly Festival Days not only offer us an opportunity to open our doors and showcase our heritage skills, but to also celebrate these symbols of freedom, transformation and life. Artist Vincent Van Gogh used butterflies in his works as a symbol of hope, William Moorcroft as decorative Art Nouveau motifs, and now our own Design Studio have created a design immersion experience for us all – so let us embrace their fragile beauty, their mystery and carefully crafted natural surroundings.